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Blog
July 14, 2025
July 14, 2025
Categories
  • General

Why Now Is the Smartest Time to Invest in Marketing

Invest in Marketing Continuously, even if the Economy Feels Uncertain. At 360 Marketing, we’ve been through enough ups and downs over the past 10 years to […]
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June 11, 2025
June 11, 2025
Categories
  • General

How to Make Word-of-Mouth Marketing Work for Your Business

At 360 Marketing, we believe that one of the most powerful tools in your marketing toolbox is already in motion: people talking about your business. There’s […]
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December 17, 2023
December 17, 2023
Categories
  • General

Planning for Success in 2024: Your Business is Unique, Now Tell Everyone About It.

Congratulations on surviving business in 2023! The past year has been filled with countless twists, turns, and unforeseen circumstances for businesses and nonprofits across the world. […]
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February 7, 2023
February 7, 2023
Categories
  • General

How to Develop a Strategic Marketing Plan

-Pete Baka A strategic marketing plan is a well-thought out, written document that outlines how a business will reach its marketing objectives. It typically contains information […]
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September 26, 2022
September 26, 2022
Categories
  • General

Social Media Strategy for Growth

by Mark Wolford When it comes to social media for business, it’s easy to feel like it would be better to just not even worry about […]
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August 17, 2022
August 17, 2022
Categories
  • General

The Marketing Equation

by Pete Baka What’s the secret to good Marketing? Well, one of our clients asked me that the other day. I had to stop and think […]
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April 2, 2020
April 2, 2020
Categories
  • Crisis Communications
  • General

Communication Tips During the COVID-19 Crisis

by Mark Nylander As a participant in this unprecedented COVID-19 pandemic crisis, I also find myself critiquing the responses from individuals, organizations, and corporations in the […]
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March 18, 2020
March 18, 2020
Categories
  • Crisis Communications
  • General

How to Connect with Customers During a Crisis

by Pete Baka Going “viral” has a whole new meaning these days, but there are strategies and tactics companies can implement to stay relevant and in […]
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June 19, 2019
June 19, 2019
Categories
  • Crisis Communications
  • General

Follow These Four Steps to Effectively and Efficiently Manage the Flow of Information During a Crisis.

by Mark Nylander We’ve all seen great examples of organizations that, when faced with a crisis situation, react and respond with urgency, honesty, and compassion for […]
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April 24, 2019
April 24, 2019
Categories
  • Crisis Communications
  • General

Protecting Your Reputation and Your Bottom Line

“It takes 20 years to build a reputation and five minutes to ruin it. If you think about that, you’ll do things differently.” This quote from […]
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