December 17, 2023
Congratulations on surviving business in 2023! The past year has been filled with countless twists, turns, and unforeseen circumstances for businesses and nonprofits across the world. […]
February 7, 2023
-Pete Baka A strategic marketing plan is a well-thought out, written document that outlines how a business will reach its marketing objectives. It typically contains information […]
August 17, 2022
by Pete Baka What’s the secret to good Marketing? Well, one of our clients asked me that the other day. I had to stop and think […]
March 18, 2020
by Pete Baka Going “viral” has a whole new meaning these days, but there are strategies and tactics companies can implement to stay relevant and in […]
January 19, 2019
Whether for better or for worse, it’s likely that in today’s market you’re not the only one offering your product or service. Competition is at an […]
July 1, 2015
We’re are not talking the 4 C’s of diamonds. However, your content should shine bright in the eyes of your readers with a few basic rules. […]
July 1, 2015
I keep reading that traditional marketing is dead. It drives me crazy to think that any company or organization could just abandon core marketing principles when […]
July 1, 2015
Today’s marketing challenges are not dissimilar then they were a century ago. Companies want to sell their products and services to their target audiences. And they […]